What are the main reasons that some homeowners don't use a professional home stager when selling their property ?

May 1, 2014

  • My house is vacant therefore the space looks bigger.

 

A room always looks bigger with furniture in it. In reality furniture correctly scaled to a room, gives a buyer a perspective of how their furniture will fit in the space.

 

  • I don’t want to spend any more money on my house as i’m selling it.

 

The return on investment for home staging is to average a sale price 7 - 10% more than a non staged home. Staged properties sell 50 - 80% quicker avoiding potential additional costs.

 

  • I never staged my home before and it sold ok.

 

In reality buyers are more sophisticated now and are expecting much more.

 

  • Buyers can look past imperfections.

 

Again buyers are much more sophisticated than before. With access to the internet, TV design shows, DIY classes this has all changed. If a buyer subconsciously observes too many “red flags” he/she will move to the next property or demand a big price reduction.

 

  • My house is beautiful, therefore everyone else will love it.

 

Even decorated homes still need staging. With decorating, the focus is on the “stuff” whereas with home staging it is more about highlighting the architectural features and focal points.

 

  • I can’t afford a home stager.

 

Many assume that home stagers charge similar fees to interior designers, however, the cost of staging can accommodate many budgets from a simple consultation to full home staging.

 

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